Hopefully, if we all act nice we can entice Nelle and some of the other successful ebay-hub hubbers to join in a series of technique questions about best-practices for ebay module use.
Starting at the top: the first module
I like to start with a brief text mod targeting my main keyword, and a lead-in that ebay bargains will follow.
1. give google another quick shot at my keyword
2. give adsense more opportunity for ad placement, (I know the hub is for ebay clicks, but does helping the adsense position hurt my ebay click potential?)
3. My personal preference, (albeit very subjective), is to offer a little confidence-stroking of ebay bargains before the hardsell of ebay links.
and to slip-in a part-two topic:
I finish the first mod with my keywords in an H2 header sentence that leads into the following mods. (usually a side-by-side text/ebay combination.)
1. give google another shot at emphasized keywords
2. tell reader what to expect next
anyone care to jump in?
hint: Nelle seems to prefer jumping right in with a text/ebay combo
Nelle had a Hub explaining her techniques - she had to unpublish it, because she was totally inundated with Hubbers asking questions and wanting her to mentor them.
I'm sure she won't want to get overwhelmed again, so perhaps the best plan is to study her Hubs and learn that way.
I normally structure an article around a main topic, and under each sub heading I will include product referals which relate to the sub topic.
well ... uh ... gee ... I was just interested in starting a discussion thread ... but I feel like I have been spanked.
@Marissa - wasn't looking for Nelle to mentor me or moderate the thread, or divulge her techniques, I just thought the thread would be a way to bounce around different ideas. For example; Just posting the opener has me re-thinking my first mod adsense reasoning - maybe I am diluting both click results. That type of result was my intent for the thread.
@relache - nope didn't do a search, as mentioned above, I wasn't looking for a specific solution, just a discussion of a topic.
to both - I may be taking these responses other than they were intended, or maybe giving props to Nelle set the wrong tone, but when I am looking for a specific solution I DO do hub and thread searched before I post, but if I just want to start a discussion thread I don't see a problem.
I think maybe they were a little harsh, there is nothing wrong with asking questions!
Advert optimization is just as important, if not more important than SEO. After all moving from place 5 to 3 in Google search engine rankings may only increase your visitor count by a few hundred visitors, and it will require a lot of work.
Simply placing your adverts differently could however take your sales percentage from 2% to 7%, which can often be worth huge amounts.
A good advert optimization technique can allow you to make cash online, even when you are targeting words which only attract a few google searches a day.
I think you may have misunderstood me, as I misunderstood you. I read your invitation to Nelle and just wanted to make it clear to you and anyone else reading that she has good reason not to make a response!
@Marissa - no problem - isn't it nice to kiss and make-up.
My mention of Nelle was a compliment. I have studied her hubs, even noted the style change when she went from an Amazon to ebay focus.
I am emulating her like a Xerox machine, (method - not content), but am hard-headed enough to still see some areas I want to do differently. Just because you "can't argue with success" doesn't mean there is only "one way to skin a cat". (did I really say that?)
and I am still undecided on my first mod quandary - just can't shake the gut feeling that the benefits for SEO and possibly shaping readers beginning mindset outweigh the possible click dilution.
I understood your purpose! i tried something similar once:
It was called "ePn discussion thread"
http://hubpages.com/forum/post/920678 (didnt really take off!)
Emulating is fine, but did not work for me - at least at first. I think that everyone has to find their own little style and version of what someone else has found success doing.
I noticed Nelle had a capsule to the right of a column of text and then two column capsules directly under it. That is a lot of ads. I tried this technique (perhaps for the wrong product though) to not very stunning results. I then did my own little variation - column of text flanked by ebay capsule until the end where I include a few columns of capsules stacked to account for any related products that I may not be able to create enough content around, and have really been enjoying a phenomenal week with the EPN revenues - although I did change topics a bit which may have had a large influence in my current success as well...
@garfield - thanks for the input. your hub structure is similar to what I use. I noticed that you also open with a straight text mod. Why?
That is a good question.
I do it for the ad block and the "increased" revenue potential of the hub. Sure, it is possible that that my earnings will be diluted - but that is not what the data from the last two months has told me. I have had record personal earnings for both Amazon and EPN over the last month - and have kept up my average adsense level as well. As long as I keep making money on all fronts at the same or better rates, I guess I just don't see the need to change things.
If one were to drop dramatically, it is possible that I would tweak things to do some testing - but doing the text capsule intro has worked before and become a habit...
Maybe it is time to test some hubs without it...ha.
I use the a text mod for the 1st mod for the same reasons, but I am going to do one without it as soon as I dig up another long tail similar to one I am already successfully using, just to get a comparison to answer my own question.
I will drop a note when I have quantifiable results.
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