CTR Drop- Anyone Else?

1. 67

   Angela Harrisposted 14 years ago

   My CTR at Hubpages has been taking a nosedive, about half from normal. I decided to not panic, figuring Hubpages was just experimenting with ad placements or something similar.
   
   However, it's been a month now, and still my click-thrus are way below my normal rate. I thought maybe it was because of one hub that draws the most traffic, but has a crappy CTR. But when I took it out of the equation, still my CTR is suffering greatly.
   
   So, just wondering, anyone else seen a consistent drop in CTR at Hubpages for the last month or so? I'm assuming I may be the only one, as I've seen no other complaints. It's just very frustrating, as I can't really do anything about it, and it's really affecting my Adsense income.

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2. 66

   relacheposted 14 years ago

   If the majority of your Hub traffic comes from the US, you have to take into account that in the summertime, earnings can drop drastically as people tend to shift away from shopping and spend their money in the real world on things like vacations.

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3. 75

   Aficionadaposted 14 years ago

   That is such a helpful bit of insight.  I just love dipping into forums and learning new things (because of other Hubbers' questions) that I might not have any occasion to ask on my own for some time.

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4. 67

   vaguesanposted 14 years ago

   So now that there is a nosedive in traffic, it's a good time to build hubs for the winter/holiday season right?

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5. 77

   kirstenblogposted 14 years ago

   I have found lately that I am sea sawing between amazon and google. One goes down, the other goes up. Maybe I need twice as many hubs to counter that?

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6. 67

   Angela Harrisposted 14 years ago

   Sorry for the delay in response. I forgot about the holiday when I posted. Thanks for the input, everyone.
   
   The thing is, though, that my traffic is fine. It's only the CTR percentage that has dropped. I have not noticed this on my other sites. And Amazon seems to be doing better than usual.
   
   Purely puzzling and exasperating. Obviously no one else is having this problem?

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7. 68

   Evan Hutchinsonposted 14 years ago

   Maybe it's because I started writing more new articles, but my CTR and my traffic are both up I've been hitting all the right notes on Google and getting extra traffic on old articles.

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8. 67

   Angela Harrisposted 14 years ago

   Interesting, and thanks, Evan.
   
   Well, traffic never did drop, and it is actually gaining. CTR is still somewhat lower, but beginning to pick up a bit again.
   
   I searched all the way back since I started Hubpages, and it seems that every summer my CTR drops, but not necessarily traffic. Just this year it lasted such a long time, that I actually noticed it. Usually the dry spell only lasts a week or so. It seems as if I'm the only one that experiences it, though.

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9. 79

   thisisoliposted 14 years ago

   Mine is okay, try diversifying, if most of your articles are about electronics, indoor products, and similar, try aiming hubs towards outdoor activities!

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10. 67

    Angela Harrisposted 14 years ago

    Thanks for the tip, thisisoli!

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11. 61

    brettbposted 14 years ago

    Mine is still good as well. I'm disappointed to realise that my lucrative finance hubs are actually seasonal - people only seem to buy stocks around the end of the financial year. Grrr.
    
    The Google keyword tool is great for showing you if a keyword is seasonal. CTR and traffic will drop - CTR probably goes down as the best advertisers stop advertising when they know their product is out of season.

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