I have just posted a hub which contains the word 'humour' in the title, and several times in the article itself. This is my natural UK English spelling of the word - but would I stand a better chance of attracting traffic if I used the US version 'humor'?
Do US English words have an advantage over their UK counterparts, or doesn't it matter?
I can only give you my personal opinion and that is the words being US or UK English doesn't sway my choices to read a hub. Other people may be able to tell you what they prefer if they notice any difference in page views for one versus the other. I have read a few complaints over the past year about people feeling they get lower scores on their hubs if they us UK English.
I'm not sure it matters. It seems like google is aware of the weird little differences between UK and US English. If I search for "favourite" X, Y, and Z, for example, I tend to find I get results that also include "favorite". Same goes for stuff like the mobile/cellphone thing. There might be a very small difference, but nothing worth worrying about.
To answer the question in your title, yes, US English does attract more views.
I always try to write in US English, but I often make mistakes. For years I didn't know that theatre is spelled theater in the US!
Hiya, I tend to stick to American English purely because I noticed there are more viewers from America than England, so I have got used to writing American style, not sure if it makes a difference, I remember reading a few years back that somehow google redirects the English spelling articles towards England, lol! not sure if its true, but I keep to the America version.
I use US spelling and vocabulary for my hubs, but only because most of my views are from the US. However, I couldn't bring myself to punctuate according to US style--e.g. commas, periods, question marks etc. that don't belong to a quote placed inside the quotation marks.
I don't think spelling is too important as far as attracting one or the other audience is concerned, but vocabulary certainly is--e.g. 'nappies' and 'diapers'.
That is very interesting. I don´t really know if it matters if I use US or UK spelling but I have found myself using UK spelling and vocabulary in my writings although I learned American english at school. Maybe it´s because of my fond in watching UKs telly series and movies.
Interesting and it brings up something I think about the use of UK English. There are a few UK novelists I've read and I love when they use all of the UK words. Hubs and chat rooms tend to be the same way with me. As I'm reading, I realize the person is from over there and, although I can't actually hear them, I can image the "accent" (go ahead and laugh and say we Americans have the accent) and it's almost as if I can really hear that person speaking. Maybe it's just easier for me because one of my Girl Scout leaders years ago was originally from England and I can still hear that "accent" to this day.
I usually tailor my spelling to a US reader audience since both my traffic as well as Hubpages traffic is mostly from the US. 38.2 % of HubPages traffic is from the US while only 5.2 % comes from the UK.
It would make sense that it does, because the US is a larger search audience. Google seems to show both in search results even if you search for a particular spelling, but if you check the actual keywords in the AdWords keyword planner, the US spelling attracts a higher search volume generally. It's possible the planner just shows the most commonly searched spelling variant as having a higher volume, but both variants are shown if you search for either.
Personally, I use US English because my audience is predominately from the US and I don't want to take any chances with search engines. I draw the line at forms of measurement though. The US customary system drives me up the wall.
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