We are the leaders in building services that support authors in an open publishing environment. We are investing in editing, improving monetization, and today we started a test to promote content.
Our community and our platform are best suited for creating everyday useful information. We talk a lot about our strategy of satisfying readers and Google and our mission to be the best place to create useful, media-rich pages on topics you are passionate about.
To continue on this path, today we partnered with an agency to promote content on PetHelpful that will grow useful inbound links directly to articles. The effort is focused on building resource style links directly to articles from respected sites.
We believe links are an important part of the search algorithm for the style of content authors create on HubPages and that promoting content in a responsible way is among the toughest challenges for authors that create high-quality content. Over the next several months, we will make a significant investment and monitor the results as we continue our march!
Sounds promising to me - I leave it to the experts at HP - but just a question or two - Is this an irreversible process? That is, if it backfires will it be detrimental to the whole? Got to be optimistic, HP seems to be on the right track for success at this point in time..
I have about 6 articles on Pethelpful. I am interested to see if there are any changes to my traffic. Right now one of those articles is doing quite well. I will let people know if/when there are changes.