If you look at the image of a linking stategy, crosslinking would be to digg your buzz, tumble your mix submission, buzz your ezine article, mixx your digg bookmark.
Basically everything links everything else.
Though this can be a very powerful strategy it can just as easily backfire.
If you have accounts which have a common thread such as a account name, email or username, google may find that this cross linking behavior is the doing of one person and then penalize you for it.
If your going to adopt this technique its best to use it sparingly and use different details for each of your accounts.
It is when you write an article at one place, say Hubpages and then you write a similar article at another site such as Squidoo (just an example). On the Squidoo article, you would post a link back to the article at Hubpages.
Then you go back to Hubpages and post a link to your Squidoo article on the hub here.
It helps generate traffic and sometimes helps you rate higher in the search engines.
So far the answers have been clearly stated. I am going to crosslink some of my articles with similar ones on other sites.
Thanks dablufox, Barbara Kay and Kavita Martin for your thorough answers. Also, thank you Wesman Todd Shaw for asking the question.
I have benefited from all of you!
Hi Wesman,
I was going to say - exchanging Links with someone else who has a Hub or a website similar to yours, to help each other get found by the search engines.
So I learnt something new from the other answers. You do crosslinks from your hub to your website for example. I've been doing it without knowing the term 'cross-linking'.
Of course that's what Kavita Martin meant when she referred to a 'chain'.
Moral: There's ALWAYS something new to Learn.
Thank you for asking this question, and for the answers provided by hubbers. As a "newbie" (how long before I am no longer a newbie btw?) I was wondering about this term myself.
It's when a guy dresses...oh no, wait a minute. I was thinking of something else.
The answer provided by dablufox sounds hilarious in the first paragraph , not to mention that is precisely what crosslinking means . In the google terminology , crosslinking is bad behaviour for google , also known as link wheel. They dont like you making multiple sites and linking it to your main site to count it as a backlink to falsely boost rankings .
@Dablufox covered the topic of social bookmarking crosslinking and how to avoid being penalized by using different account names . Same is true with linking many sites together and all of them back to your main site. If they all have a different C class IP address then it will be counted as a separate backlink but if you host all of them on the same hosting provider it is also counted as crosslinking . The only reason google hates it is coz it works wonders for Pagerank sculpting and SERP boost and they dont have a good way to not value the links so they do the next best thing - Impose a threat and they are serious about it . A linkwheel gone wrong can get you a google penalty on the other hand if you make an artistic broken spoke linkwheel you are ruling the SERPs .
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