In recent weeks, I've noticed an annoying trend with "hub pro edits."
They change things that don't make sense. First, "snipping" Amazon capsules, and replacing them with in-text links.
Okay, they've stated that this is their new preference. That begs the question then, why are Amazon capusles still available in the editing/composing view of a hub?? If they only want in-text links, it makes no sense to continue to offer the separate capsules!
Secondly, they are changing photo capsules to eliminate the heading/title of the photo, and placing that content instead into a caption below. In this position, it is much less noticeable. And again, if they no longer want headings for photo capsules, then why are they still available??!!
This is frustrating and annoying! HP, PLEASE MAKE UP YOUR MIND!!
The Amazon capsules are still available for when it's imperative a photo be shown. Also there are a lot of old hubs with capsules. The reason they recommend inline links is because they are visible for readers who use adblockers. Capsules aren't shown when adblockers are activated. Inline links work so much better, I've found.
Never use a subtitle above a photo. It looks horrible. You'll never see it in a magazine. They are only there because all the capsules are set up with the same format. Always use a caption under the photo. If I ever see a subtitle with a photo underneath, I am looking for the expected follow on text... if the only thing I see is another subtitle, then it just looks like a big image sandwich
The photo capsules MUST be formatted differently. If they were not, it would be possible to put a photo in a text capsule. So they are different, and all they need to do is change a line of code to remove the header/title capability for the photo capsules.
Ordinarily, if you were using a generic stock photo, you wouldn't need a header Liz. Furthermore, as Eric has already pointed out, there are SEO implications associated with using the same. A caption is an unobtrusive element which can also be used to incorporate keywords, if appropriate.
If you look at any of the reputable online news or magazine articles, you will struggle to find one that has a header for each photo. Also, if you had a lot of photos, it would break up the article too much and disrupt the flow.
However, there may be occasions when a photo header is appropriate. For example, you may recall the Brazilian dam collapse earlier this year which resulted in significant loss of life. In this instance, you may have two aerial photos with the headers 'Before Dam Collapse' and 'After Dam Collapse.' The photos are an integral element of explaining the devastation that occurred. In reality, most reports actually incorporated slider photos, but this was the first example that sprung to mind.
I tend to agree that the Amazon capsules are mostly obsolete and believe they will be phased out eventually.
What theraggededge says. I used to use subtitles above photos and I'm in the process of changing all of them. It gives your page a much nicer look without them.
doesn't the photo capsule ask for a subtitle above the photo. That is why I put one in. I thought we were supposed to.
In addition to better user experience (as has already been pointed out) there are SEO reasons you'd rather your text in the caption. The header for the image capsule is an H2, just like for the text capsule. Avoid using header text for images to reduce H2 clutter in your article. It also keeps the flow of your article on track. Finally, the caption also serves as the image alt tag, telling search engines what your image is about. Your image might even rank in the Google image search if you tag it right.
TL;DR: Use descriptive text in the caption instead of the image header if you want to get more traffic and make more money.
I suspect they are still there because there are some instances where it might make sense to include them, but for the average article you are better off without them.
I am working on removing the subtitles from my photos. I have them over half done now.
I have now finished redoing captions and eliminating headers on all my photos plus added 3 videos to hubs that previously did not have them. Some people questions the forums, but I love the forums. I learn so much.
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