Inverted comma search on google

1. 89

   IzzyMposted 14 years ago

   I'm still learning SEO techniques. I've learned how to search for keywords using inverted commas, which I suppose is to find those exact keywords.
   I found a keyword that had 100,000 results without inverted commas, but only 22,000 with.
   Search traffic for this keyword being 40,000 made it worth writing about.
   I wrote the article using those keywords, and published it. Within 4 hours it was number 7 on google out of the 22,000 inverted commas keyword, and nowhere to be found without the inverted commas.
   Can someone explain to be the significance of this?
   The average google searcher is not going to use inverted commas round their search.
   I've got it wrong again, haven't I?

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   1. 84

      Len Cannonposted 14 years agoin reply to this

      I believe what it means is that, if something is in quotes then it will only turn up results for those words exactly as it appears.
      
      For instance if I search "dog bath" it will turn up websites with the phrase "This is a dog bath."
      
      Meanwhile if someone just searches for dog bath, no quotes, it could turn up this sentence.
      
      "I took the dog outside and went for a bath."

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2. 59

   tjhooperposted 14 years ago

   I never even heard of using inverted commas for keywords...obviously though somehow it is still significant with number results like that

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      IzzyMposted 14 years agoin reply to this

      Well TJ, all the experts must be busy or sleeping. Yes there is a difference when using inverted commas, but I can't remember what it is - I was probably told it yesterday but my memory is kinda goosed these days!

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3. 92

   Rochelle Frankposted 14 years ago

   I'm older than almost everyone-- and I don't know what an inverted comma is.   ???

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      Maddie Ruudposted 14 years agoin reply to this

      It's another word for quotation marks.

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         Rochelle Frankposted 14 years agoin reply to this

         Thanks,  Maddie.

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      2. 89

         IzzyMposted 14 years agoin reply to this

         Si, claro!
         Feel stupid now, thought you meant you didnt know what'quotation marks' were round a search. Sorry 'inverted commas' is what I was taught they were at school, but yeah they are quotation marks and what I want to know is what purpose they serve when a searcher doesn't use them.

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         1. 0

            Website Examinerposted 14 years agoin reply to this

            I am certainly no expert, but I have used them to find out whether certain web pages existed in the search index at all - saving a lot of time.

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4. 70

   Research Analystposted 14 years ago

   interesting topic

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5. 89

   IzzyMposted 14 years ago

   Thisisoli is online! Thisiloli, HELP!!

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      katiem2posted 14 years agoin reply to this

      I've always heard you use them to learn the number of times the exact keywords have been searched.  The quotations around your keywords gives you these results for the exact keyword.   Hope this helps...

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         IzzyMposted 14 years agoin reply to this

         Thanks hun, this is what I thought it meant (though I'd forgotten I thought it meant this). <sigh> Old age doesn't come alone, does it?

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            katiem2posted 14 years agoin reply to this

            I've also heard using quotations marks around your name reverses the aging process... 
            
            I'm trying ti out.... "Katie" 

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6. 89

   IzzyMposted 14 years ago

   So when doing keyword research, it is better to use QUOTATION MARKS or not?

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      katiem2posted 14 years agoin reply to this

      It will give you more detailed information on the searchs made on your exact keyword, it just defines your results more clearly.  It's a good tool to use exacting the power of your main keyword search.
      
      Did you read the comment Len Cannon left (up top) after I left this one?  I read it on my way out of this thread and it's a great explanation. 

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7. 89

   IzzyMposted 14 years ago

   "Izzy" is it working yet?

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      travelespressoposted 14 years agoin reply to this

      I'm sure it is "Izzy" - I'll help the cause too!

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         IzzyMposted 14 years agoin reply to this

         "LOL"

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8. 80

   thisisoliposted 14 years ago

   Using inverted commas in Google search means that Google will search for that exact phrase. for instance
   
   A search for Shopping in France
   
   Could bring up sites about shopping, france, and shopping in france.
   
   Searching for "Shopping in France" would much more likely just bring up searches about shopping in france because it would be searching for Shopping in France, not each keyword individually.
   
   If however your page is showing up in Google (Check SERPS with scroogle.org (NOT.com, thats a porn site)) with the quotation marks as part of the search string then it's all good However people will not search for a single keyword with inverted commas, only key phrases.

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9. 80

   thisisoliposted 14 years ago

   Just to clarify, I would not place inverted commas around my keywords in my text, I don't think it would work in catching people who are searching for a phrase with the inverted commas.
   
   I am always happy to be proven wrong however, so if the inverted commas have helped you reach the top of Google, tell us!

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   1. 89

      IzzyMposted 14 years agoin reply to this

      I'm getting more confused as the night goes on...
      There is no inverted commas or quotation marks round my text LOL.
      I put them round my keywords in a google search and compared the result to a google keyword tool search.

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         thisisoliposted 14 years agoin reply to this

         Oo sorry, I thought you had tried using the inverted commas as an SEO technique, thought it sounded strange!

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            IzzyMposted 14 years agoin reply to this

            But you just thought - och its that mad Scotswoman...what is she all about? lol

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10. 89

    IzzyMposted 14 years ago

    Right, got that.
    So if you put an exact phrase or keyword phrase into adsense keyword tool and find a high search, but then put these words into google search and find an even higher result number, you'd forget writing about the article because you know the market is saturated already.
    Quotation marks around your search term lowers the number you see, but at the end of the day it's only a game of luck?
    Really the market is saturated regardless of quotation marks?

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11. 89

    IzzyMposted 14 years ago

    My new hub is number 9 on scroogle with its main keywords in inverted commas. What does that mean? I don't know anything about scroogle.

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       Website Examinerposted 14 years agoin reply to this

       Anonymized search results with IP hidden via 256 bit SSL encryption.

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12. 89

    IzzyMposted 14 years ago

    Did your mother never tell you it's not nice to tease the ederly?
    Jeez I've got an HND in computing, but I've forgotten more than I ever learned lol

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       Website Examinerposted 14 years agoin reply to this

       Sorry. If you want to search without them knowing who and where you are, use this device to scramble your IP address beyond recognition.

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    Aficionadaposted 14 years ago

    I know I'm weird, but when I run a search for anything that is more than one word, I always enclose phrases in quotation marks. I may have 2-3 different phrases in the search box, with each phrase in its own set of quotation marks.  I'm talking about me, as an internet user, searching for something I want to find.  Not to investigate keywords or SEO or anything else like that.

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