This is big trouble, yes indeed. Trouble with a captial "T," Trouble right here in HubPage City. (With apologies to Meredith Wilson, author of "The Music Man.") ;-)
The trouble, folks, is an annoying phenomenon I've noticed with the Google Ads.
Hubs by folks such as myself, and a few others I've read, attempting to educate the public about societal problems ranging from "the latest new study and fad," to the ills caused by government and corportations...tend to have the exact opposite ads placed!!
WHY in blazes would anyone click on an ad promoting exactly the item or service against which the hub is speaking, especially when all the commenters agree??
For example, on my hub showcasing the problems with the auto insurance industry, the first prominently displayed ad is for an insurance company!!
This proves that the search engines are targeting ONLY the tags and keywords, and NO attention whatsoever is being paid to actual content. In short, the robotic spiders employed cannot and do not READ the article!
I recently read a hub against the fad of "ergonomic design," for example, and sure enough, the ads were for 'ergonomic office chairs.' Something is very wrong with this scenario! Ultimately, it will hurt people's earnings, when instead of clicking the ad, folks will look at it and say "Pffftt!!" (or worse) and leave.
Somehow, I'm thinking that tags and keywords are actually anti-income with these types of articles. It's fine, if you are writing hubs attempting to sell a product or service, but if you are writing against those things, then the ads need to be for 'alternatives to xxx product or service.'
But Lizzy, what else do you expect? They are robots. I don't think they've invented a machine which can read context! All they can do is look at the subject of the article, and present ads on that subject.
That's why you can't expect to make money from the kind of articles you mention.
I don't necessarily "expect to make money" from those articles... but some might...
And right, robots can't read...actually, the day they can, be very afraid!
I just don't think the robots are programmed to look further than the title, and search out any 'anti-words' within...even in a title.. a word such as 'greed' should be a direct tip-off...
As the old saying goes, "GIGO." A human had to write the program for the crawlers....just sayin' ... ... ...
No, of course they're not. "Anti words" would be too difficult to define - if you can find someone who reckons he could program such a complex idea into a robot, they could probably make a fortune!
Plus, as Susana says - what companies do you think there might be, who would have ads relevant to "anti" corporate greed?
This has always been a problem since the dawn of contextual ads.
In due time. Ads will continue to improve, especially if more and more businesses advertise online. Sadly I do notice crappy ads on my hubs at times.
The main problem is that I doubt there will be many advertisers paying to display ads on anti insurance. The only scenario that I can think of are lawyers maybe? (Or another idea that just struck me are ethical insurance companies, if there is such as thing!)
So if you wanted to try and get ads for lawyers dealing with insurance lawsuits (or ethical insurance) you'd need to change your titles, text and tags to get those ads to show up.
If it were me, I'd look in the keyword tool first to see if anyone is actually bidding on anti insurance type phrases first to see if it was worth the time to change the hub. My guess is that there wouldn't be many bidders and therefore very few possible ads that could be displayed.
by Liz Elias6 years ago
Well, I've done a fair amount of research on my own, not necessarily understanding all of it, and I've read several articles by fellow hubbers that explain things more simply, still requiring me to bookmark the hub for...
by Garden Goddess7 years ago
Hello Everyone,I have just published a new hub, but I am having a challenging time deciding which keywords/tags would be more appropriate in regards to my content. I believe I have placed my hub in the right category,...
by Brie Hoffman3 years ago
My article titled Gay Agenda Threatens Christian Business Owners and Employees had the ads disabled.I think Hubpages is discriminating against me because of my viewpoint. I noticed several pro-Gay articles that...
by Sarah Buckhannon5 years ago
Is it true that you should only use tags with words that are in your article at least three times? If you use a word only once in your article, should you not use that as a tag? Any suggestions for good tags?
by Preethi Anusha6 years ago
Do the tags we give to our articles count as keywords for search engines ?What are keywords exactly ? Do the tags we assign to each article count as keywords for search engines ? Plz help... I'm quite new to internet...
by Stacy Harris7 years ago
Is it better to use a large amount of keywords for the search engines or a smaller amount?I have seen both. Some hubbers use as many keywords as they can put in there; others use about 10 strong keywords. Do you find...
Copyright © 2018 HubPages Inc. and respective owners.
Other product and company names shown may be trademarks of their respective owners.
HubPages® is a registered Service Mark of HubPages, Inc.
HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.