Has Star Wars now become McStar Wars?
Has Star Wars now become a way to get the next younger generation to buy merchandise?
Same characters and same plot. Another death star another family quarrel. Another another alien band in another alien bar. Another droid with another message. Tried and tested formulas rehashed.
I'm holding off judgment until the next one. This one was very enjoyable and felt more like the Star Wars I love than the prequels did. I think that the new film-making crew made the conscious decision to keep a lot of familiar elements (though handled in slightly different ways and all) to help make their point that they knew what they were doing. If they do it again, I'll call foul, but I'm going to cut them a little slack on this one.
No, I don't believe so.
There were many elements of the same plots but I believe it was designed to re-establish the origins of the original story to launch a new direction. Lots of people hated the last three "prequels" that George Lucas developed.
Bringing back original cast members was a stroke of genius to get fans of the 1977 version into the theatre who wanted to introduce the story to their children and grandchildren. Now if the second movie is a repeat of "The Empire Strikes Back" then I'd have to agree it's just repackaging the same movies.
At least "Star Wars: The Force Awakens" is a Star Wars idea!
When I saw "Avatar" (2009) right off the bat I said:
This is a rip off of "Dances With Wolves"!
"A Civil War soldier develops a relationship with a band of Lakota Indians. Attracted by the simplicity of their lifestyle, falls in love with a native and he chooses to leave his former life behind to be with them."
- That movie came out in 1990!
James Cameron just put the same story in space and changed the Native Americans into large blue Avatars along with 3-D technology.
As for selling toys, bobble heads, costumes, cups and so on for several decades there have been movie items and toys available at fast food restaurants. This is nothing new. Licensing is big business!
If a movie has unusual characters or features super heroes you're bound to see backpacks, lunch pails, posters....etc.
It's all part of capitalism!
I think that you have to consider the fact that it was made by Disney. Disney is just a synonym for capitalism so of course they would use the opportunity to make tons of money of off the new movie. As far as originality goes nothing Hollywood creates is original, especially Disney. If you look at the movies they've announced you'll find unnecessary sequels, books being turned into movies, comic book characters, remakes, and plot repeats. I do, however, think that The Force Awakens exposed a new generation to the love of Star Wars and has made them interested in the originals, prequels, books, and comics. SO perhaps the marketing isn't such a bad thing.
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