Harrison Ford answered this one indirectly yet aptly in Star Wars: The Empire Strikes Back. Leia (lay-yuh) calls out to his character, Han Solo before he drops entirely into the carbon freezing pit, "I love you!"
His response, "I know."
Thus, it is greater to be loved than to love, in the case of Han Solo.
In my case, I do not like unrequited love, so to love someone may not always be the most rewarding experience. And being stalked can be considered a form of obsessive love, thus that might not be so great either. This leads us to only one logical conclusion if love is in the air: