I apologize if this has already been asked and answered. I searched, but found nothing, so..
Somewhere in my mind is the impression that HP Ad revenues is purely based on impressions? If my memory is wrong on that, will there ever be anything that breaks earnings down by hubs?
No, there is no way to find out how the CPM is calculated (some people have reported CPM as low as 25 cents while others have reported anywhere up to $14.57 CPM).
Unfortunately, the closest you'll get is the number of views and the amount you got paid. Which, I'm afraid, may also start happening with some of our Adsense adverts and eBay sales after the two recent announcements about their integration into the HP ad program.
CPM is calculated by the income divided by the number of impressions and then multiplied by 1000.
Yes, sorry I wasn't clear enough on that - but basically all the info we get is total views on the account, CPM and paid amounts. So we can't get a hub break down or any specific breakdown on how the CPM payment amount is calculated. It's obviously not set - it can vary every day.
Confusion here. Are you speaking of earnings per specific ad? As you say that varies all the time, and might even be different for each reader.
Actual CPM cannot be set as it is only a calculated result from the earnings and traffic. It is not intended to reflect any specific ad or hub, but only the overall picture for a time period. In addition, it is only valuable for a large number of impressions; the CPM for 10 impressions is a worthless number and doesn't really reflect anything useful.
Sorry for the confusion.
My main point was that overall, the CPM changes and you cannot see the reason why - it can only be assumed its based on clicks, traffic quality etc.
I took Pcunix's question to be whether the adverts were impression based as in "For every thousand impressions you get $2". And my answer to that is no. And no to whether we can see more in depth breakdowns by hubs etc.
Although I agree with your statement below that there are different types of adverts (Adsense pays low rates on some impression adverts too), my main point is that we can't actually tell how the CPM is calculated - we can't even tell how many clicks adverts get.
Hope that clears up the confusion!
If memory serves me right, HPads may contain a few click type ads, but the large majority are impression based.
There is currently no way to find out which hubs are producing income.
by Natalie Frank 2 weeks ago
We have visited this topic at least twice before in recent months and I continue not to understand it. No matter what I do or how many views I get somehow I always earn between $1.25 and $2.25 a day which averages out to just barely enough to make payout each month. This was the case...
by Pascale Skaf Saliba 6 years ago
What is CPM? When looking at the hubpages earnings?
by Paul Edmondson 7 years ago
We have always cared deeply about providing the most rewarding place for people to publish online and we continue to work on improving overall monetization for your Hubs. One of the benefits that the HubPages Earnings Program is about to offer (scheduled to be released between October 5th and...
by Lena Kovadlo 4 months ago
This month my CPM for the HP Ad Program is super low. It's been under $1.50 every day so far. And last month I had a lot of days where it was under $2. Wondering why that is and if it's just happening to me or if others are experiencing this as well.
by Marcus T Caine 5 weeks ago
I have noticed that whenever I have a day when I have lots of impressions, the CPM is very low. On days I have a few impressions, the CPM is $22. Why is that?
by Seth Winter 7 years ago
I recently signed up for hubpages Ive written a few articles and so far I have about 500 views and my CPM shows about 7.50. I assumed the 7.50 was how much money ive made on people visiting ads on my page but a friend said otherwise...I know read something about CPM being you hubs per thousand...
|HubPages Device ID|
|Login||This is necessary to sign in to the HubPages Service.|
|HubPages Google Analytics|
|HubPages Traffic Pixel|
|Google Hosted Libraries|
|Google AdSense Host API|
|Conversion Tracking Pixels|
|Author Google Analytics|
|Amazon Tracking Pixel|