Since I can't give numbers, here's what I have to say.
Until December of 2014 my CPM was one of the highest scale here on HP from the hundreds of Forum posts that I read. And now it's dropped by over 50% and has reached the mid tier of what most hubbers used to receive.
Good point about shifting. I'll go ahead and do it now for this month and see what happens. Do you have the new location of our own Adsense ads? After the new ad positions I mean. That would be helpful.
I'll get back to you after a week. I switched over to adsense a few moments ago. This is the third time I'm doing it in the 3 years I'm here. Both the previous times the HP program was better. Let's see how it goes this time around.
Mine has been low the last week, but I have seen it this low several times over the past few years that I have been here on HP. Why switch to Adsense? Historically, the CPM has always gone back up in a reasonable period of time.
Yes, this always seems to happen, and it makes you wonder. We are told HP has no control over what advertisers pay, but if this is so, why is it so consistent that when views go up, CPMs go down. You would think it would be the opposite. My views have been going up recently, but my CPMs have dropped by about 30%. I see this pattern all the time, with a few very rare exceptions.
I vacillate between the two (HP ads program and pure AdSense); generally speaking (based on data over the last couple of years), pure AdSense marginally outperforms the HP ads program by about 8%.
The main reason that I like the pure AdSense option is that AdSense itself gives much greater insights into its reports if you set them up right, in terms of what people are clicking on, what they are paying etc.
I've been here for 3 years and still have not reached the basic Adsense payout. I use it with the HP program, and frankly am not comfortable with using it completely. The payout sucks as far as I'm concerned.
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