Repeating keywords in capsule titles

Jump to Last Post 1-9 of 9 discussions (15 posts)
  1. Colleen Swan profile image93
    Colleen Swanposted 6 years ago

    I read that we should not repeat the keywords contained our hub url in the capsule titles within our article. Hence, if I am writing an article called (how to make a meat pie) and I have 30 capsules about the procedure; must I ensure that all of those capsules must not contain the words "meat pie"
    Surely, writing an article when all your headings must not contain your keywords is not search friendly.
    I ask your advice on this because I am writing hubs and finding it difficult to make headings that don't contain the keywords associated with the URL title, and I believe this is affecting search engines finding my hubs.

    1. TIMETRAVELER2 profile image97
      TIMETRAVELER2posted 6 years agoin reply to this

      I think it depends on the number of capsules.  Repeating the same keyword 30 times in a capsule heading would definitely be seen as keyword stuffing by Google, but you could put the phrase in some of the capsules, use synonyms for some and then not use any for others.  For  just a few capsules I do not see a problem with repeating the keyword.

    2. Au fait profile image90
      Au faitposted 6 years agoin reply to this

      I have always heard the opposite, that if applicable, key words should be used in capsule headings.  Here is a hub that gets into keywords and when and how often to use them (last updated April 2014).  Maybe it will be helpful to you in getting the right balance.  Not too many, and not too few keywords and where to put them. … ge-for-SEO

    3. kenneth avery profile image82
      kenneth averyposted 6 years agoin reply to this

      In my multi-capsule hubs, I use (e.g.) Step 1 for doing this project Step 2: in this project, etc. That works for me, but if you can find another way that will not trip the alarms at Google, let us know.

    4. DrMark1961 profile image98
      DrMark1961posted 6 years agoin reply to this

      I am curious as to where you even read that. As far as I know, the keyword in the title can be used in the capsules.
      It does not hurt traffic at all.

    5. classicalgeek profile image87
      classicalgeekposted 6 years agoin reply to this

      One way to help Google understand is to include a variations capsule:
      To convert this to shepherd's pie, top with mashed potatoes instead.
      To make a Cornish pasty, use this recipe but fold into a pastry and shape it like a large dumpling instead.

  2. Millionaire Tips profile image91
    Millionaire Tipsposted 6 years ago

    I am no SEO expert by any means, but I try to think of what people will Google to get to my article.  Some may say "apple pie" for example, but others will say "dessert with apples" or "Thanksgiving recipe" or "dairy free dessert". Some might want "best" while others will say "delicious" or "healthy".   If I can find a way to put all those different ways to get to my hub into the headings, hopefully one of them will help the reader find my hub.

    I don't bother repeating the keywords - I would think Google would only need it once.

  3. Sherry Hewins profile image94
    Sherry Hewinsposted 6 years ago

    My understanding is that you should use keywords in a natural way. Repeating the same phrase over and over would not seem natural, but then neither would avoiding the subject you are writing about.

  4. Cardisa profile image91
    Cardisaposted 6 years ago

    Google encourages us to write naturally without thought of keyword percentage and such like.

    If you are writing an article about Meat Pies and you state that in your title, once in your ingredients subtitle and once in your method subtitle, you do not need to keep mentioning it.

    You can also use synonyms for keywords because the accepted keyword ratio is 2 - 4% maximum (I think).

    Imagine how an article would read if you were searching for a subject and in every paragraph and subheading the writer keeps repeating the same phrase.

  5. rebelogilbert profile image86
    rebelogilbertposted 6 years ago

    I agree keywords shouldn't be over repeated. I've heard many warnings about keyword stuffing. But many Hub writers have different experiences and opinions. Each of us needs to develop a format that encourages improvement.

  6. Dale Hyde profile image87
    Dale Hydeposted 6 years ago

    As an author online for about a decade, give or take, what I have learned with today's Google is that EVERY word in  your Hub/article is a keyword in the eyes of Google.

    You can write about apple pies, but if mention aluminum pans several times, that will show up in a Google search for aluminum pans.  Just an example.

    I have tried this on several of my Hubs here as well as articles I have residing elsewhere online, and words that would not be considered keywords in the older Google, will now show up.

    1. Au fait profile image90
      Au faitposted 6 years agoin reply to this

      Good to know.  Appreciate your experience and knowledge on this.

  7. LeanMan profile image85
    LeanManposted 6 years ago

    Use what is right for the reader so that they understand what each capsule is about, if that means using "meat pie" in the heading then do it.

    Just use the words naturally don't try to fit it in more than you need to. Use similar words also..

    If you write in a natural manner without trying to fit in keywords then it is unlikely that you will keyword stuff..

  8. Colleen Swan profile image93
    Colleen Swanposted 6 years ago

    Thank you everyone for your replies and advice about keywords. I will be more more natural in my approach and write for the reader rather than Google.

  9. Daljeet Kaur profile image60
    Daljeet Kaurposted 6 years ago

    If you want to create 30 headings then it is not necessary that you should add keyword in subheading. If you are looking to add 30 headings then obviously you have thirty different ideas in your mind that you will add under those headings. So, it will be good if you add heading that exactly defines the content has been added under it.
    Using one keyword most of the times leads to keyword stuffing which is not a good activity according to search engines and reader's point of view.
    Do not always focus on keywords , you can use more user focused and simple search queries instead of those targeted search queries. The benefit of using such queries is that user easily understand what you tried to convey .


This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

Show Details
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)