I know that there has been plenty of discussion (and Hubs, by Darkside, Jimmythejock, Hovalis, and others) comparing HubPages to Squidoo, a similar Web service.
We recently signed up with Quantcast, a service that tracks and makes publicly available, sites' traffic figures. Although we've only recently installed Quantcast on HubPages, so month's worth of data is not yet available, preliminary data is already available, as it is for Squidoo, so we thought we'd point you in the direction of what we've found. Especially since it makes HubPages look particularly good.
Monthly unique visitors - snapshot Monday 3/24/08
HubPages - 6,366,080 - this is a bit behind what our Google Analytics numbers tell us, but there might be some catching up to do on Quantcast's end
Squidoo - 6,580,314
Pieces of content - Hubs and lenses
HubPages - 94,801 Hubs
Squidoo - 450,000 lenses (at least according to the official lens)
Traffic per Hub/lens
HubPages - 67 visitors/Hub/month
Squidoo - 15 visitors/lens/month
That's right - HubPages gets over 4 times the traffic per page of content than Squidoo. That's pretty major, especially considering that our traffic does not contain porn or other pieces of content that AdSense doesn't allow, while Squidoo does allow that. (We know from our own experience that porn attracts a lot of traffic, but generates little/no income.) Combined with YieldBuild, an ad optimization and management service that maximizes each Hub's revenue, we believe HubPages has the best platform for writers to earn money on their online writing.
Why? We believe that maintaining strict, high standards for quality - not allowing overly promotional, spammy, content, and rewarding unique, original writing, has resulted in much higher average quality on HubPages than Squidoo.
We would like to thank you, the Hubbers, for publishing great-quality Hubs, and for flagging Hubs that don't meet our community's standards. Kudos to all of you!
A Google search for sites within Squidoo for sites with the word Squidoo (that's all the lenses and all the faq/maintenance/profile/etc. pages) yields "Results 1 - 10 of about 676,000 from www.squidoo.com for squidoo" So it seems like 450,000 is a fair estimate of how many lenses exist.
It's nice to hear that I'm not the only one who can't draw traffic on a Squidoo lens. I've been having way better results at Hubpages too.
Thanks Jason ! I joined Squidoo yesterday and posted a Lens on the Steel Tycoon - Laxmi Narayan Mittal. It Took me 5 Hours to complete one lens. USELESS ! I am still wondering how my Adsense / E-Bay / and Amazon Codes get linked with Squidoo.
I have done some Homework on this and I can say that Hubpages Brings 10 Times More Visits to your Hubs than Squidoo. Squidoo is wastage of Time and energy. It is as slow a tortoise and this tortoise is not going to beat the RABBIT !!!!!
Thats why I like this site because its clean.
good research work. well informative one. i would love to read more from you.
Thank you so much for this information! And please don't ever allow pornography! We have such a nice group of good people here, I'd hate to ruin it just because of some perverts. I love the "clean" environment here at HP:)
Thank you for posting these figures, they confirm my first impressions, and my choice to stick with Hubpages over Squidoo.
I had joined HubPages for SEO reasons (after the 30 day challenge) but the 100 Hub Challenge opened my eyes to the money making possibilities with HubPages. It changed how I do things not just on HubPages, elsewhere also (building links for my hubs).
A 100 lens challenge would not work on Squidoo because of their pooling of ad dollars.
I still use both but not equally. HubPages is part of my revenue stream now and gets a lot more attention from me now.
This is interesting info. Thanks for sharing this. Will you be providing updated info as time goes on?
Lets hear it for Hubpages...A classy place to belong to. Jason that is just great information. It also lets you know that sticking to the high standards you've set is the right way to go.
Thank you Hub team for doing such a fine job. regards Zsuzsy
You guys rule with an iron like grip. Which makes for slow growth. But it also makes for strong growth.
By keeping things neat and tidy as a matter of course, it means a visitor has a far higher chance of landing on a page that is original and high in quality.
I'm a big fan of both.
At least until either one of you guys give me a job
This is great news, although I am not surprised given the quality of content here on HP. I am curious, too, because isn't Squidoo a lot older than HP? If so, then as these numbers are compared by the age of the site, HP, seriously rules! Wouldn't it stand to reason that if Squidoo has been around longer and has created a lot more publicity than HP, then their numbers should be like MEGA far ahead of HP? Just imagine how fast HP will blow them out of the water as they get more and more publicity!
Kudos to HubPages! I know next to nothing about Squidoo, but I do know that Hubpages runs a tight ship. Quality is the key, and Hubpages has it. Congratulations.
Hey guys, do I look surprised lol, no not really, I have always believed that hubpages would make it to the top and it is no surprise to me that hubpages is getting more popular, great going guys, more success is coming your way, I feel it in the water...........jimmy
Cool. I've definitely noticed more traffic on hubs as similar lenses. I will admit that I like HubPages better. I love the simplicity and the more quality design. I like the tight ship, as it promotes better hubs versus some of the slackness I've seen at Squidoo.
Congratulations to HubPages and all Hubbers for maintaining the integrity that HubPages is building as a terrific foundation and one which a great reputation is being established for developing quality Hubs, writers, information, opportunity, etc...
HP you rock!
Keep the stats coming. I am learning to love seeing them... because of what they speak.
I am honored to write here on HubPages, as I know many others are too:-)
Bottom line: Really great news! Thanks for the great report! I knew I did the right thing in January signing up for HP!
I recently joined Squidoo to see what the fuss was about. In short, I was disappointed. For some reason, it doesn't seem to like my computer, and the site operates very slowly. There also seems to be no sense of community there, which may account for the lower number of visits.
Most of my visits actually come from other hub members, which is why I'm almost afraid to take the leap of moving it all to my website. I appreciate the community aspect of HubPages, and even though I don't get to participate as much as I'd like, I feel like this is one of my home bases on the web. I do not feel that way at Squidoo.
On the other side, I like Squidoo's editing features more, but since my stuff is more content related, HubPages works fine.
I'm new to hub pages with only two hubs. I'm trying to read more hub pages to get acclimated to this site, since I've been at Squidoo since April and have written 14 lenses there. I was reluctant to come here because I couldn't imagine I could have the same sense of community here as at Squidoo. i'm seeing there is a lot more here than I thought, but when I go to make a hub page, I really, really miss the photo gallery module that is available at Squidoo where I can tell stories with my picture captions. For that reason, it would seem best to write anything that needs a lot of pictures at Squidoo. Is there a capsule here I haven't discovered yet that is similar to Squidoo's photo gallery? I have also noticed that the hub pages I have read so far seem to be a lot shorter and have a lot less content than most of the best Squidoo lenses I have seen. (I grant that many lenses are too commercial and have little or no original content and seem to be written by a formula) I will keep exploring more hub pages. Maybe shorter is better. Who knows? I tend to write longer pieces.
I love the intelligent writing and discussions here on Hubpages. Good quality writing is the most important thing.
Great job everyone! We rock!
Thanks to HP headquarters for providing the format and keeping the standard high.
wow these are really great stats for the hubpages community beating so many competitor sites out there in such a short span of 2 years ...
I gotta say, Hubpages is doing something (a lot of things) right, obviously. In the time I've been a member here the Alexa ranking (which I can see thanks to an addon in Firefox down at the lower right hand corner of my browser window) has shot up 700 points or so. Right now it's sitting at 1825! That's pretty darn hot.
I joined both at the same time, I have 42 hubs and 1 lens. I love HubPages.
That's about how my stats look. Signed up for both in August 2007. 300 something hubs and 100 something lenses (most poor and low quality I will admit). I mostly use lenses to promot my hubs. I group them in subject contented lenses, give a little info, and have a link to more information on the topic.
I love both hubpages and squidoo....I have accounts in both of them..
Statistics suggest that there is something special about hubpages. It may further improve if we hubbers help other hubbers by posting positive comments on the hubs that need improvement. I have noted that few hubbers focus on posting more hubs than having focus on the qualitative improvement of already existing hubs. I agree that all hubs of the same hubber may not be equally good but overall hubbers score provide evidences that some of the hubbers have hubbers score of less than seventy five or so even after publishing more than hundred hubs. I am not trying to find their weakness here but trying to suggest if they strengthen the content of already existing hubs this will help hubpages for further strengthening its place among similar sites.
Same here, Whitney, except I was in squidoo before here and I now have 2 lenses but 70 HUBS! Wooohoooo! Need 30 more to hit the big 100!
My experience definitely echoes this. Squidoo offers much more as far as the ability to customize your 'lens'. However, the site is wonky a lot and always soooo slow. I love Hubpages for the ease and speed of putting together a hub.
And traffic on my Squidoo lenses is pitiful. Traffic here at Hubpages is much better.
I have over 300 Squidoo lenses and over 300 hubs. I agree with your findings about getting more traffic at Hubpages than Squidoo however I would have to say that I make more money at Squidoo.
This is interesting - it's different from what most people report to us. Are the topics of your Hubs the same as your lenses? Does Squidoo give you insight into where exactly your money is coming from (AdSense vs CafePress vs whatever)?
Yes I do get a good breakdown of where the money is coming from. I do a lot better at Squidoo with Amazon and eBay sales, particuarly eBay.
No my HubPages and Squidoo Lens topics are not all the same.
It actually probably has something to do with the fact that I have many more lenses focusing on products than I do Hubpages that focus on products.
How so spuds? I assume not from Adsense but more because of Amazon and other affiliates? Do you get a direct share of the sales from your lenses or do they go into a big pool as squidoo does with the Adsense?
Woohoo! Hubpages climbed in the Alexa rankings again, in the last 24 hours!
I have 100 lenses - http://www.squidoo.com/lensmasters/relache
I have 92 hubs - http://www.hubpages.com/profile/relache
Looking at the bottom line for the data I've collected for 2007, it shows on average, I earn twice the amount of money per month with Squidoo that I do with HubPages. And that's not using outside affiliate programs, that's just sales made via built-in Squidoo retail modules and the AdSense from my lenses.
The figures were closer together in the first half of 2007, but for the second half of last year, Squidoo really pulled ahead.
Useful feedback, relache.
Are your topics the same from site to site?
Are there certain monetization mechanisms on Squidoo that work particularly well for you?
Many of my topics on each site are similar (hey, I write what I know) and in fact, I've made some pages just for the purposes of comparing the two.
Each site clearly does different things better than the other and draws different types of traffic from different search engines. I now find myself making either a hub or a lens depending on the topic I wish to write about and the type of information I'm working with.
I still find I can pick a better targeted retail product via Squidoo's retail modules, showcase it more attractively and promote it more personally than on HubPages. I recall saying something along those lines when I visited the office last fall, but I can't remember who I was talking to at the time.
We're going to review potential new features in the coming weeks, and then survey users to see what people are most interested in. We'll add "more retail product capsules (and greater customizability)" to the list.
Hubpages stats did not surprise me at all! thumbs up!
i had tried Suidoo but i find Hubpages easy to work with and feel much more at home here.
I know that squidoo is hub pages direct rival in terms of content driven pages and the features they offer, but surely the focus needs to be on hub pages differentiating and distancing away from squidoo in terms of, maybe looking at what Squidoo does, but not necessarily doing exactly what squidoo does.
I mean there are certain things that I like about both sites, I'm looking at changing what I use both for, there is only so much promoting of affiliate programs, so maybe the focus of each hub would reflect my own knowledge and not something I read on the back of a cornflakes box.
In whatever features you hope to add to hub pages, I would like the ability to layout a hubs design with maybe some advanced features to play around with and maybe to know who our referrals are (something that was mentioned in another discussion, I think!) so that I can help them along the way!
I second, fifth, eighty-ith the opportunity to know who signs up under my trackers. I mean, they ARE my recruits, after all.
waynet & gamergirl,
I know I've promised it before, but it really has been in the development queue. We'll be talking about April development items soon (I know the big priority is the eBay Affiliate change) but we'll try to move this up. I know relache's been interested in this too.
Jason, you know what would be awesome when you guys implement the new Ebay stuff? SID. Right now, I can tell when a sale comes from one of my hubs, but I can't tell which Hub. It would be great if we could add SID to the Ebay modules, or even if you could set it up so that the name of the hubpage (or at least its first several characters) was automatically included as the SID?
My early impression is that Hub works for me far better.
I write simple original content. With squidoo, I had to add stuff that wasn't germane to meet their minimum capsule requirements, such as adding amazon.com books that really weren't spot on.
And then after a ton of effort, the lens would be ranked #50,000 and it would be my job to take it higher. I got one up to #700 or so for a day or two after I emailed all my customers.
Here, I can write a highly informational article and let it stand on its own merits. I like that.
It's the kind of stuff I used to put on YahooAnswers that would generate all sorts of positive feedback including emails. Yahoo only handed out kudos with no opportunity to monetize. Good for them...let the writers do the work and let them reap the rewards.
The best to you.
Together we can cure cancer - one person at a time!
Totally agree with you. Sometimes I just don't feel like adding any capsules to Squidoo because find them irrelevant, but I have to.
Hub seems like a Cool site so far, but just for the record...
You dont have to add anything to your Squidoo if you dont want to.
All you do is delete any modules that you arent interested in.
Personally, I dont put all my eggs in one social bookmarking,blogging site basket.
All of these sites have different things to offer...
and they will all bring some new traffic if you work them correctly.
Im new here...So I havent done much yet.
Im just figuring this site out.
Have a great Sunday!
Smilez from Houston!
P.S. What does Germane Mean?
Germane means that your links must have something to do with the subject of your hub.
I hear you! Don't get me wrong, I LOVE hubpages, and my articles do well, but it seems I am better able to interlink my Lenses on squidoo, and yes, some advertising does help. I like being able to arrange my lenses as I like and add picture to text.
"Don't put all of your eggs in one basket" is my motto as well. Although I like Hubpages, and will continue to use it, the proof is in the pudding and I have yet to see the end result. I know the biggest problem I have on squidoo AND hubpages is that readers do not comment or rate. How rude! I always leave a comment when I read someone's article. Why do people think we are writing? Because we like the feel of the keyboard beneath our fingers? (hmmm, well, actually, oh, never mind)
Keep up the great work Hubpages...I'm not going anywhere and variety is the spice of life!
P.S. Yeah, what does Germane mean?
I personally prefer HUB for the main reason that HUB is much more user friendly than Squidoo, as far as the designing aspect goes.
Thanks for the information. "How beautiful upon the mountains are the feet of he who brings good news..."
It's true at HubPages we get AdSense directly, however if I have a Hub that doesn't get any clicks, it earns me nothing. Because I have put in the appropriate effort over at Squidoo, my lenses are ranked well enough that every single one of them is guaranteed a share of ad revenue every single month.
But really, I don't think either site is necessarily better or worse than the other.... they're different.
Suffice to say, I intend to keep using both sites. The info, web traffic data and experience that I gain from each site is helping me to boost my web performance on both sites. I wouldn't be as good a Hub author here if I wasn't a lensmaster over at Squidoo and I wouldn't be as good a lensmaster if I didn't create Hubs.
I don't post much in the forums for several reasons..kids, homeschool, blogging,farming...
BUT I do quite well at Hubpages and have no interest in Squidoo.
Several of my hubs have been in the top five on google for their subject, for weeks at a time...I have done well with adsense and at the point of getting a check every month, and Amazon is growing..right now it pays for a date night for Marc and I once a month.
I like that I can see the points of the hubs so that I can write a more in depth hub on the same subject if one hub is gettng alot of hits..
I have enjoyed reading all of you, and find Hub pages pretty supportive...even if I am not the social butterfly that some of you are.
So, Jason, Paul, Paul, Relache, who-ever else...
Kudos. Great job.....and thanks.
Wow that's fantastic that you are able to make a few bucks from your hubs, I admire that!
Actually it's people like you who have been there done that, contributed to the community, (loved some of your hubs) and learned how to set up hub's with some really great content who should be the ones to write an eBook about hubpages, bet it would sell very well.
There are many of you hubbers who I follow on hubpages because of the many hubs that you have and the great advice you give to us newbies (and for free)....
I thank each and every one of you!!
PS how about a LOW CARB recipe for donuts ???
Unlike Amazon, Google or Clickbank who can make payments anywhere on the planet earth, Squidoo's expansion will be limited by paypal's 55 countries of operation. If you happen to be outside the 55 countries, then you forfeit your payout to "charity". I tend to think they should address this issue since this is networking and has a lot to do with multiplier effect.
And which is better: ten people each with 100 lens or 100 people each with ten hubs?
The bottom line: there is a lot to gain from Squidoo just as there is a lot to benefit from Hubpages.
In my opinion the content has higher quality on Hubpages. Do you agree?
I've seen very high quality content on both; it really depends on the individual hubber or lensmaster and what they're trying to accomplish.
As far as this discussion is concerned, the amount of traffic you receive IMO is more a function of your topic and SEO. Even though both platforms are web 2.0, they're quite different. To me, HubPages is a supercharged article platform. Squidoo, on the otherhand is a high powered blogging platform. I've had good success with both, but which one I use depends on what I'm trying to accomplish with a particular project.
Any chance we'll receive some html capability?
I'm a very loyal person and very fond of Google and the 'hub' - knowing the attitude and generosity of Google. I'm willing to be patient.
I'm with dafla, I like the sense of true community that you, get when you read people like G-Johnson, or sandrarinck, or jimmurcoch. The fact that you can join eachothers fan clubs and and promote inspiration.
I read Bule Bird, and glassvisage, and just to day I jined antoher fan club of a hubber with similar thoughts on timely topics.
We see people in the forums go at it hot and heavy during chat sessions, and when ihte debates are over, they reassure each other that there are no hard feelings, and tune in for the next hub.
In shot Hub's Ville/Hub Pages is a great community to be part of. Even when the, Hub Police, pull your hub over to the side and you get a quality control ticket.
Here's a thumbs up for keeping the streets safe for hubbers.
I have been with Hubpages about 1 month and I agree I get lots more hits on hubpages. I have over 60 squidoo pages and get more hits on my 16 hubpages.
This is interesting information. I have noticed that I have had quite a lot more hits on my hub here than my lens on Squidoo.
Amazing, looks like hubpages have far more visitor per hub compare to squidoo...
I seem to get more traffic with Hubpages. I think the content is a little better too.
I have started to use Hubpages a lot more lately, initially because I was getting fed up with Squidoo, but I found that even though Squidoo has more bells and whistles, Hubpages is easier to use and does seem to generate more traffic, (but I'm not certain about that yet).
I notice that according to Alexa (and you do have to take Alexa with a pinch of salt) Hubpages was ranked higher than Squidoo on May 19th. As I say, Alexa isn't that reliable, but congratulations to Hubpages - all victories should be celebrated!
In my view it is how much effort one puts into building page rank that determines traffic. My squidoo lens gets a fair amount of traffic, but only because I been link building, article publishing, and blogging it since October. As I do the same for my hub, I expect similar increase in traffic.
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